Darren Wilce

Darren runs TPTS Training, a fitness facility based in Swansea. He regularly hosted transformation challenges but struggled to fill them through organic efforts alone.

We stepped in with targeted Meta ad campaigns to generate consistent leads and build real buzz around each launch. Check out how Flare helped take his challenges to the next level.

CLIENT OVERVIEW

Darren runs TPTS Training, a high-energy transformation gym in Swansea with a strong local reputation. He came to Flare with a goal: consistently fill his 6-week challenges, not just once, but month after month, without the usual unpredictability of ad platforms or manual outreach.

We plugged him into our Reach, Revive, Retain™ system, launched a compelling campaign through Meta, and helped him create a repeatable machine for client acquisition.

ACTIONS TAKEN

Darren already had a solid offer, a well-structured 6-week challenge that delivered results. What he didn’t have was a system to launch and fill it consistently without burning time or cash.

Here’s what we put in place:

1. REACH : Paid Ads with Precision


We ran highly targeted Meta ad campaigns to local prospects using a sharp, conversion-focused offer. The core message focused on real transformation, not gimmicks or quick fixes. Over time, we iterated body copy and creative to improve performance and reduce cost-per-lead.

The final offer's body copy read:


"In Just 6 Weeks, You’ll:
✅ Follow a proven fat loss training program with up to 4 expert-led sessions/week
✅ Extra home & gym workouts to stay on track anytime
✅ Unlimited gym access
✅ Private, members-only community
✅ Weekly progress tracking
✅ Daily accountability check-ins
✅ Custom nutrition guidance
✅ Engaging weekly challenges
✅ Real, lasting results

PLUS:
🏆 Weekend getaway prize
👟 Brand-new trainers for one lucky participant"

2. REVIVE : Reactivating Past Interest


Using our CRM and text automation system, we re-engaged old leads and previous participants with new angles and limited-time incentives. This helped cut acquisition costs and build buzz with zero additional spend.

3. RETAIN : Keeping It Going


We didn’t just help Darren launch once, we gave him a repeatable model. Every month, we re-ran the challenge with refreshed angles and optimized targeting. His CRM pipeline tracked every lead, and ensured every lead was called, followed up, prequalified, and booked.

The result? Multiple back-to-back challenge launches, consistent bookings, and one of the most efficient acquisition pipelines we’ve built to date.

TAKEAWAYS

With Darren, we proved the power of repeatable growth. By combining a compelling offer with sharp execution, the campaign didn’t just work, it scaled.

✅ Month-on-month 6-week challenge launches
✅ Consistent leads at a great cost
✅ High show rates and ready-to-buy prospects
✅ No guesswork, just a pipeline that runs like clockwork

The biggest win? Darren now has a plug-and-play system that works every time he pulls the trigger. Predictable income. Predictable growth. And zero stress.

That’s the power of Reach, Revive, Retain™ done right.

General Inquiry?

If you have a general inquiry and would like

to speak to our expert team, you can contact us via email at:

oscar@flareinteractive.co

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